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United Global Support - KingRioRio - 22-07-2009
Some of you might have seen a report from a media consultancy called SportsPro ranking global sports brands earlier this year (United 8th, Madrid 14th, Liverpool 27th & Chelsea 55th).
Have recently come across a similar report, albeit a bit more player focused, ranking Clubs by media value (popularity). As this is the first "scientific" Analysis of global support that I have seen, the report makes interesting reading. I have included a link (University of Navarra in Spain Business Faculty):-
http://www.unav.es/econom/sport/files/resourcesmodule/@random4562ca6fb6e9a/1235379885_R12_MV_Football_Feb_09.pdf
I have to say that I was suprised by the dominance of United on a global basis (most popular European club in Brazil for instance). As I have travelled quite a bit, especially recently in asia I was not surprised about our dominance in the far east.
What do United supporters on this board think from their global travels?
RE: United Global Support - AUSGAM3R - 23-07-2009
No doubt yes with the players manchester united have got, they're able to globally advertise the MANUTD brand. Hence, the reason for their high popularity