22-07-2009, 07:29 PM
Some of you might have seen a report from a media consultancy called SportsPro ranking global sports brands earlier this year (United 8th, Madrid 14th, Liverpool 27th & Chelsea 55th).
Have recently come across a similar report, albeit a bit more player focused, ranking Clubs by media value (popularity). As this is the first "scientific" Analysis of global support that I have seen, the report makes interesting reading. I have included a link (University of Navarra in Spain Business Faculty):-
http://www.unav.es/econom/sport/files/re...Feb_09.pdf
I have to say that I was suprised by the dominance of United on a global basis (most popular European club in Brazil for instance). As I have travelled quite a bit, especially recently in asia I was not surprised about our dominance in the far east.
What do United supporters on this board think from their global travels?
Have recently come across a similar report, albeit a bit more player focused, ranking Clubs by media value (popularity). As this is the first "scientific" Analysis of global support that I have seen, the report makes interesting reading. I have included a link (University of Navarra in Spain Business Faculty):-
http://www.unav.es/econom/sport/files/re...Feb_09.pdf
I have to say that I was suprised by the dominance of United on a global basis (most popular European club in Brazil for instance). As I have travelled quite a bit, especially recently in asia I was not surprised about our dominance in the far east.
What do United supporters on this board think from their global travels?